As 2021 approaches, interest in the digital market is growing as to what will be the dominant changes in 2021 and how it will be different from 2020.
There are elements of web design that are always sustainable and timeless, but the dynamics of design are constantly changing. In this article we will introduce you to the developed design trends that will dominate in 2021:
3D has made significant progress over the last two years and is expected to grow in popularity in the coming years thanks to the development of technology and software capabilities. Incredibly vivid, hyper-realistic visuals offer stunning effects and impressions.
Not only illustrations, but also 3D typography, also appeals to the design industry with hyper-realistic letters accompanied by vivid textures like metal, wood and fabric, they look so real that you think you touch them.
Large typography is becoming increasingly popular: large bold fonts are used to create eye-catching visuals. The possibilities for what you can achieve using only symbols are virtually endless. It has a big impact on the customer if you use it in the right place and in the right quantity.
Images in Text
Numerous brands from different industries have embraced this trend, which visually simplifies content simplification and attractiveness. The introduction of photography is a much more sophisticated alternative to emojis that can greatly enhance the design. Upon successful execution, this can create an extremely influential design that will create a consistent tone for your brand.
We all know that visuals are more appealing to the modern user than textual content. Often black-and-white illustrations offer simplicity and individuality, often with a much more unique look and feel, enhanced by the movement of the illustrations, shadows, animations, liquid organic forms and content. Hand-drawn illustrations can bring the user closer to reality and break down the barrier between the consumer and the business. Consequently, consumer confidence in business becomes more essential.
There is nothing new in monochrome palettes, but lately they have been used very effectively in web design and photography, which gives an automatic sense of structure and harmony.
Classic Serifs (Fonts)
Classic serifs are not new in the world of design as they started growing last year. We have seen many adaptations of modern serifs, which are petty serifs or highly sophisticated glyphs, especially in logos.
Leadership begins with asymmetrical designs. Best used in creating deconstructive and intriguing websites, it boosts the audiences curiosity through stacked and layered images. An asymmetrical design is an excellent opportunity for a brand to break boundaries while maintaining a balanced design.
Incompatible color schemes
Among the color palettes that emerged in 2021 is the insane contrast of incongruous color schemes. These palettes are often overlooked due to the clash of colors, creating visual intrigue and intriguing the viewer. Bright shadows, intense colors and unusual color pairing will definitely stay in the memory of your website visitors.